ABOUT BGZT
BGZT (short for Bungaejangter) is one of Korea’s leading second-hand trading platforms, similar to Craigslist or Facebook Marketplace, but with a much more design-driven and mobile-first approach. Users can buy and sell used goods locally through chat-based transactions, with features like real-time location filters and secure payment options.
More than a resale app, BGZT offers curated retail spaces, trend reports, and brand experiences for next-gen users.

SERVICE FLOW


CONCEPT
→ Making the resale process easy, accessible, and routine.
→ Communicating clearly while respecting each user’s unique preferences.
→ Bridging personal lifestyle with the community through taste-based trading.

DESIGN PROCESS
I explored a new packaging and delivery experience that supports second-hand trading. This includes collecting items, wrapping them securely, and delivering them to the buyer.
My sketches focus on shapes that are flexible and adaptable. I looked at how different forms can hold various item types while keeping the process efficient and intuitive.
Using grids, triangles, and directional lines, I visualized themes of movement, protection, and connection. These visual elements aim to reflect the journey of the item and create a consistent, thoughtful experience from sender to receiver.
I wanted the design to feel functional but also tell a story about the people and objects involved.


APPLICATION






